Welcome to our Business
We can help you with the following:
- Web Design,
- Graphic Design and
- Business Solutions.
1. Web Design
Have a look around our web site. If you like what you see, we can design something similar for you. Take particular note of the following:
- Web banner (using your logo or we can design one for you),
- Web wallpapers,
- Cascading Style Sheets - CSS to contain a variety of fonts, sizes of text & colours etc,
- Complementary (or even dramatic) use of colours - in backgrounds, sidebars, footers etc
- links to a number of your Web pages, to your email, to the top of the page & return to the Titlepage or Homepage & to your sitemap,
- simplicity & ease of use of navigation using flash menus, vertical menus or drop down horizontal menus,
- use of images & photos,
- popup boxes to highlight key points of interest,
- uncluttered layout - by use of sufficient "white space",
- change of colours in Navigational links using hover or mouse over functions,
- use of Adobe "Flash" animations to add interest, sound & movement to your web sites,
- monitoring your Web site hit rate eg "Google analyticals" and "Webmaster optimiser".
- improving your search ranking through use of meta data, keywords, xml sitemaps & through submission to web search crawlers,
- search box facility to search your company site, or the entire web.
Go to the web examples page to see recent sites designed by Peter & BJ
2. Graphic Design
We have scanners, graphics tablets & amazing software to design all your graphics to meet your business needs.
We would love to help you with designing your:
- Web banner (using your logo or we can design one for you),
- Web wallpaper,
- Flash animations & animated GIF files,
- Sales Material - catalogues, manuals, business cards etc
- Visual Presentations - PC powerpoint or Mac Keynote presentations,
3. Business Solutions
Let us help you with the following business solutions:
- Developing a written business plan,
- Strategy, Vision &/or Mission,
- business structure,
- S.W.O.T. - Strengths, Weaknesses, Opportunities & Threats,
- understanding the commercial environment of your business.
- How do you determine sufficient start up capital?
- overdraft or term lending,
- Director's guarantees to the business (are you prepared to risk your family home?)
- Decision to buy or lease equipment,
- balance sheet,
- cash flow,
- management accounting - forecasts and estimates,
- debtors - keep an eye on receipts & bank them quickly,
- creditors -keep them happy by informing the Bank early if you are having difficulty meeting your financial arrangements,
- contractual arrangements - hire agreements,
- importing - bills of lading,
- alternative forms of finance - particularly using other people's money (not your own).
Determining what kind of business you want
- Retail or wholesaler or franchise,
- Hours of business,
- Rent a shop or sell door-to-door,
- Sell at the markets or sell on-line over the Internet.
- Determine who are your real customers.
- How to find customers after you have sold to all your family & friends.
- Are your customers unique in some way?
Determine what is your Business's "special edge"
- niche markets,
- keeping ahead of competitors,
- re-branding or re-inventing the business & keeping ideas fresh,
- purchasing or producing,
- or importing something new or desirable.
Staff & Procedures
- How to employ, train, retain & reward staff,
- How to keep the family happy & supportive,
- Staff policies - employee contracts, recruitment, remuneration, other entitlements, leave (sick, recreation, long service etc), superannuation and severance conditions.
- Customer policies - returns, refunds, shipping, repeat business, retaining customers & maintaining satisfaction,
- In-house procedures and procees improvements eg purchasing, stock control, accounting, payroll etc,
- Credit card merchant, pay pal or phone orders.
Growth of Businesses
- How to rejuvenate a medium sized business.
- Economies of scale - "think big until you grow big enough to be economical",
- Supply chain solutions,
- Succession planning - the Business is a separate entity that may outlive the initial proprietor. How to prepare to hand the business onto the next generation.
Marketing Material & Effective Advertising
- Advertising - print, TV, radio, billboards, networking etc,
- How much to spend on advertising costs.
- Web site including graphics, banner, wallpaper, on-line shopping cart,
- Sales Material - including business cards, brochures, labels, signs, posters, flyers, catalogues, manuals.
- Visual Presentations - PC power point, Mac Keynote presentations etc.
Protection of intellectual property
- including registration of Business name, eg ABN number,
- protection of Business logo and formal registration of trademark through iP Australia - government website,
- & registration of Domain name for web site, eg www.businessname.com.au,
- protection of company style, (brand) including font, colors, images via a formal style guide.
Clubs, Societies and Associations
- Membership databases,
- Replacing paper Newsletters with eNewsletters to save on printing and mailing costs.
- Sending eNewsletters via email with a link to the website, rather than by sending huge email attachments.
- Facebook groups to promote younger members,
- On line academic journals, or electronic forums or Yahoo groups to engage younger members,
- Making it easier to join. Removing obstacles for new members to join, by effective use of flyers, brochures, and other information readily available on the website.
- Effective use of free advertising, promoting /marketing the club, society or association in print media, radio and TV.
- Growth of membership, rather than decline due to disinterest in club, society or association. This is particularly relevant when average age of members is in the recently retired and octogenarian market segments.
An analysis of the company's strengths, weaknesses, opportunities and threats can be undertaken, as part of the annual strategic planning session and can be facilitated by BJ Eyland.
More fun pages
There are a number of fun pages too: